Veronica magazine Profile The Netherlands 13 years and older Medium reach of Veronica magazine x x 1.000 Column 1000 Column Row % Index % % Basis Sex Man Woman Age 13-14 years 15-24 years 25-34 years 35-49 years 50-64 years 65 years and older Social Class A B1 B2 C D Position in household Main wage earner Partner Child Other Education University (WO) degree or master’s degree University of applied sciences (HBO) or university (WO) bachelor or candidate Senior general secondary (HAVO) education or pre-university (VWO) second stage, introductory year at university Senior secondary vocational education (MBO) Junior General Secondary Education (MAVO), prevocational secondary education (VMBO-Theoretical pathway) mixed, HAVO/VWO junior section Lower vocational education (LBO), prevocational secondary education (VMBO) Middle management and basic profession-oriented learning paths), initial professional education (VBO) No education, primary education Income Income: Low (below EUR 29,500) Income: Medium (EUR 29,500-35,000) Income: High (EUR 35,000 or more) Nielsen 3 large cities incl. bordering municipalities Remaining areas to the West North East South Family phase Young single people Elderly single people Young two-person households Elderly two-person households Households with children under 14 years Households with children over 14 years Households 13 years and older households 20-49 years households with child 0-17 years households 7.809 4.052 2.134 56,8 29,5 15,5 1.325 920 480 51,4 35,7 18,6 17,0 22,7 22,5 91 121 120 779 1.829 1.099 3.221 3.567 3.257 5,7 13,3 8,0 23,4 25,9 23,7 154 181 272 375 829 764 6,0 7,0 10,6 14,6 32,2 29,7 19,7 9,9 24,8 11,7 23,2 23,5 105 53 132 62 124 125 2.085 4.028 1.442 2.881 3.317 15,2 29,3 10,5 20,9 24,1 358 738 265 468 747 13,9 28,7 10,3 18,2 29,0 17,2 18,3 18,4 16,3 22,5 92 98 98 87 120 5.506 2.059 6.188 40,0 15,0 45,0 918 404 1.253 35,7 15,7 48,7 16,7 19,6 20,3 89 105 108 1.059 2.223 1.150 4.077 1.635 2.168 1.124 7,7 16,2 8,4 29,6 11,9 15,8 8,2 105 330 219 946 310 429 173 4,1 12,8 8,5 36,7 12,0 16,6 6,7 9,9 14,8 19,1 23,2 18,9 19,8 15,4 53 79 102 124 101 106 82 7.294 4.190 2.120 149 53,0 30,5 15,4 1,1 1.255 790 505 **25 48,7 30,7 19,6 1,0 17,2 18,9 23,8 17,1 92 101 127 91 2.507 4.530 2.753 3.372 591 18,2 32,9 20,0 24,5 4,3 297 900 605 712 62 11,5 34,9 23,5 27,6 2,4 11,8 19,9 22,0 21,1 10,5 63 106 117 113 56 392 1.971 2.018 3.836 3.229 2.307 2,9 14,3 14,7 27,9 23,5 16,8 81 464 463 921 518 129 3,1 18,0 18,0 35,8 20,1 5,0 20,7 23,5 23,0 24,0 16,0 5,6 110 126 123 128 86 30 6.780 6.973 49,3 50,7 1.354 1.221 52,6 47,4 20,0 17,5 107 94 13.753 100,0 2.576 100,0 18,7 100 Source: NOM Print Monitor 2009 2 2010 1 51 Pagina 50
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