g veronica magazine 35 years old! Veronica magazine is celebrating its 35th anniversary in 2011 and it is still the largest paid publication in the Netherlands. This is a unique achievement by a brand which is forever young. Printed and online publications of Veronica reach 2.7 million readers every week and more than 250,000 unique visitors every month. And all thanks to innovation and a gripping magazine formula. BROAD, YOUNG READERSHIP Our printed publication naturally continues to be the jewel in our portfolio, with an average distributed circulation of 858,346 copies and a reach of 2.7 million readers (Q2/2010). One in five households consult Veronica magazine every week to see what is on television. Because of its unique content, furthermore, the magazine is read by just as many women as men (53% men, 47% women). UNIQUE, SUCCESSFUL FORMULA The power of Veronica magazine lies in its unique combination of TV listings and editorial articles about TV, film, entertainment and lifestyle. Veronica magazine is the only publication of its kind and it will, of course, be sticking to its successful print formula in 2011. Veronica magazine has been attracting attention off the shelf too. Last year, for example, a lot of press attention was generated by the Vote Sexy Campaign, in which readers had to choose their favourite stateswoman. ATTRACTIVE FOR HIM AND HER Every week, 1.3 million women and 1.4 million men read Veronica magazine. No wonder: Veronica magazine include interesting editorial content for both sexes. The lifestyle section ‘More’, for example, has a typical feminine environment, the latest news about the stars can be found in the 6 Pagina 5
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